The «Champagne de vignerons» (the brand created by the Syndicat Général des Vignerons to promote its members‘ champagnes, editor’s note) banner has introduced a new typology to classify cuvées and guide consumers in their purchasing choices. The new typology was presented at Wine Paris & Vinexpo Paris during workshops led by Geoffrey Orban.
In 2023, the «Champagne de vignerons» banner adopted a new typology to classify cuvées and guide consumers in their purchasing choices. This is based on the diversity of the champagnes’ characteristics, which «while being a strength, can also impress, confuse or even dissuade potential consumers«, notes the Syndicat Général des Vignerons de la Champagne.
The key to this method? The sensory profile of the wines, with three characteristics: vivid, fruity, intense.
Vivid champagnes are fresh, with notes of energetic citrus (lemon, orange, tangerine or grapefruit), luscious red and black berries (blackcurrant, raspberry and cherry, for example) or delicately perfumed spring flowers.
In 2023, the «Champagne de vignerons» banner adopted a new typology to classify cuvées and guide consumers in their purchasing choices. This is based on the diversity of the champagnes’ characteristics, which «while being a strength, can also impress, confuse or even dissuade potential consumers«, notes the Syndicat Général des Vignerons de la Champagne.
The key to this method? The sensory profile of the wines, with three characteristics: vivid, fruity, intense.
Vivid champagnes are fresh, with notes of energetic citrus (lemon, orange, tangerine or grapefruit), luscious red and black berries (blackcurrant, raspberry and cherry, for example) or delicately perfumed spring flowers.
In the case of fruity champagnes, it’s the delicacy that dominates: its generosity leaves a lasting impression on the senses. Distinctive fruity notes of citrus and berries are revealed, whether candied or accompanied by expressive stone fruit aromas. Hints of heady flowers, honey and spices sometimes harmoniously complete the bouquet.
